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Every organization wants to make its business mobile responsive to their customers then deciding factor would be whether to go for mobile app or mobile website. Here mobile websites and mobile apps looks similar at first glance, and determines which will be best suits your business will majorly depends on certain factors like target audience, budget available, purpose of your business and necessary features
benefits of having the mobile website:
firstly it can be accessed by using handheld mobile devices such as smart phones( e.g. phone, android and blackberry mobiles) and tablets. A mobile website look and feel wise it looks similar to browser based HTML pages that are linked and can be accessed over the internet ( for mobile or tablet typically we use Wi-Fi or 3G 0r 4G networks).
The differentiating between a mobile website from a standard website is that mobile is designed in such a way that it should work on handheld devices like touch screen mobile and tablets. it should be compatible to touch screen interface. Like normal website, mobile websites can display videos, data, t ext content and images. they will configured in such a away that it can access special features like click-to-call( to dial a phone number) or location based mapping.
If our business goal is to offer our customers a mobile friendly content to reach larger audience then we should go for a mobile website. Generally companies first goal is to develop a mobile based website to give customer better user experience. Mobile website has a number inherent advantages like accessibility, compatibility and cost-effectiveness.
Advantages of having mobile website:
Immediacy:
A Mobile website can be accessed insatantly via browser across wide range of devices like Iphone and android and tablets etc.
Compatability:
A single mobile website can reach end-users across different handheld mobile devices, Furthermore, mobile website URL’s can be integrated into other mobile technologies such as SMS,QR Codes and Near field communication(NFC).
Upgradability:
A mobile website is dynamic in terms of pure flexibility to update content. If you want to change design of the mobile website and content of the website you simply publish the edit once and the changes are immediately once.
Findability:
Mobile Websites are easier for users to find wheather their pages displayed in search list in industry specification directories are not because to make easy for the qualified visitors to find you easily.
Shareability:
Mobile website URLs can be shared easily between users via simple link like email, facebook, twitter or a simple text message. The publishers can be easily direct the mobile website users from a website or a blog.
Mobile Website can be a Application!
Mobile website can be developed as database which is driven by the web application that which it acts like a native application just like a standard web application. It also can be alternative to the native application development.
Time and Cost:
Mobile website development is a cost effective and more time than developing a native application. If you want to have a presence on the different platforms it is required to develop a multiple applications.
HTML and CMS are two methods of building a website. start-up Companies will carefully consider the both methods to create a best website for their small business website
Hyper text language is a standard web design tool to make website design and it is also a powerful programming language to make websites since 3 decades. Still it is traditional approach to build web pages for a website. It uses the code structure, content and design of websites.
Even though CMS uses HTML,CMS software is much more automated and streamlined to create and edit web content.CMS makes a developer’s job easy to create, publish and edit website web content without using HTML code.
Building a website traditionally using HTML needs involves time, money and resource when CMS Design.
Installing and using CMS is very easy and we can build website in a matter of minutes. A server-side installation only requires the user to copy the package to their website directory and CMS configures by itself. Most popular CMS platforms, such as WordPress, Joomla and drupal , these platforms are pre-installed and ready to use platforms. Once Content management system is installed, small business websites can easily add the content and also can customize the web design.
But coding in HTML does not require an installation, webpages, images and graphics. There is a need of organizing and creating in the server’s web directory. This approach takes time and needs experience in building website using HTML.
CMS Features
HTML :
1. Who are my audience or clients and what do they want to know about my company?
When you begin your website project or website design, the most important thing you have to be considered is your clients and prospects. The company will become twisted in what they want and how they reach the clients requirement. Companies designed the website in such a way that the audience will feel great about the site and also great about the company. Some of the site may be important to convey sometime, so every client wants to know “what’s in it for me”. If you reach every requirement of the visitor’s perspective, then your site will be succeeded.
2. What is the purpose of the site?
Suppose If your sites plan is like generating the sales then your website will be different. About the company position, companies experience in that field and experts in that field. This is all done when the web designer gets the more information by the client.
3. What image do you want the site to convey?
The website is all about images so they must be consistent. Select a theme and pictures that which reflect your firm and stick with it.
4. What do you like or hate about your competitors’ or clients’ websites?
Take some time looking around competitors. Try It will become crystal clear what constitutes good or bad design. Browsing 4 or 5 sites as if you are a client considering using that company. If the website continuously overused mission statements or terminology make sure not to repeat the same mistake in your site.
5. Copyrighting
When Launching a new website the thing that overlooked in launching a new website is the copy. Before you set your site design, you should decide who will be writing the copy. Copy is very important to the website. Many of the business owners had got suspended who are telling everything where the site is not the place for that. Use words in the way it is pretend again and again as such each word costs much.
6. Who will manage and maintain the site, and how?
Years ago the website managing, updating and maintenance is a great task but now a days more and more companies are taking back end control of their websites. If the designer is not having content management (CMS) in the mind and also control on the plan of the site it is very problematic. If you are familiar with editing and writing in programs such as Microsoft Word, you will have no trouble adapting to content management for your site.
7. Data collection.
The static site is the one which has no database. If you have an idea to publish a lot of articles in your website you need to have database necessary to do that task. So that the clients can post dynamic contents on your site and also they can register for the seminars. It is important to have the database driven site if the purpose of the site is to collect information.
8. Planning.
Planning is the main phase in website design. By planning the website like content and maintenance we can ensure your website as interesting because the website is always updated and fresh.
9. Search Engine Optimization.
SEO Suppliers will rise your site in search rankings, the Search engine optimization is a simple process to keep on doing more updates to your site to add more valuable information and make your site updated.
